Behind the Scenes

The Only Mat You’ll Ever Need—for Baby and Beyond

At Wander & Roam, we believe your home should work for every part of your life—whether you’re welcoming a new baby, finding moments of peace, or simply creating a space that reflects your style. That’s why we design versatile, non-toxic playmats that seamlessly fit into your daily routine, combining safety, function, and modern design.

At Wander & Roam, we know your home is more than just a space for your baby—it's a place where you live, move, and unwind. That’s why our versatile, non-toxic playmats are designed to suit your whole lifestyle. Whether it’s tummy time for your little one or a peaceful yoga session for you, our mats are made to fit effortlessly into your daily routine.

Our playmats are made for more than just baby. While they provide a safe, comfortable place for your little one to explore, they’re also perfect for your yoga practice, lounging with a book, or simply creating a cozy corner to unwind. Crafted from premium, non-toxic materials, each mat is designed with both style and functionality in mind, so you never have to compromise between your family’s needs and your home’s aesthetic.

Wander & Roam is more than a brand—it’s a lifestyle. We’re here to support moms & dads who do it all, creating products that evolve with your family and your personal wellness journey. With our playmats, you’ll find balance—whether that’s between work and play, movement and rest, or style and safety.

Join thousands of families who have transformed their homes with Wander & Roam, where modern design and wellness come together to create spaces that inspire.

Our Story

Founded in 2018 by a mom of three, Wander & Roam was born out of necessity and love. Watching her little ones take their first steps—and inevitable tumbles—she quickly realized foam tiles weren’t the answer; they were impossible to keep clean and constantly scattered across the house thanks to curious little hands. Frustrated but driven to find a better solution, she embarked on a mission to create a playmat that was safe, stylish, and truly functional. After over a year of testing countless prototypes in her own home, she achieved the perfect balance: a one-piece, non-toxic playmat that is as practical as it is beautiful.

In 2024, Wander & Roam entered a new chapter under the leadership of Jillian, a wellness enthusiast and lifelong design lover. Growing up, Jillian shared a passion for design with her dad, spending hours flipping through Architectural Digest magazines and dreaming of one day creating something beautiful for homes. While life initially took her on a path of science and health—earning a degree in Kinesiology and practicing functional medicine in daily life—her love for design never faded. When the opportunity to merge her two passions arose, she knew it was the perfect fit.

Reimagining Wander & Roam as a brand that blends clean design with clean living, she pioneered its evolution into the clean baby and wellness niche. With certified non-toxic materials at the forefront, Wander & Roam mats are designed to support wellness at every stage of life—whether it’s a baby building immunity, a mom navigating her pregnancy journey, or someone seeking joint support and toxin-free living later in life.

More than just playmats, these mats reflect the brand’s commitment to creating spaces that are both functional and stunning. They fit seamlessly into every corner of your home, from the kitchen—where parents can cook while kids play nearby—to the nursery, and even the bedroom for stretching and joint support. Wander & Roam is more than a brand; it's the realization of a lifelong dream, where health meets home, inspiring families to live beautifully and thrive effortlessly, at any age.